More than you can see

There is more to women than you can see. Beyond being just a pretty face, they have many unseen sides, just like our LUX® fine fragrance skin treats.

WE INSPIRE WOMEN

We are committed to creating indulgent skin treats with the finest fragrances, that allows women to be more than what meets the eye.

With that promise, since 1964, we are bringing the best of beauty and fine fragrance to women in Bangladesh so that they feel fabulous and feminine every day.

WE INSPIRE WOMEN

OUR LUX STAR STUDDED LEGACY

LUX® is the celebration of stardom, beauty, glamour and everything that is unapologetically feminine. Over 50 glorious years of operation in Bangladesh, it has redefined the way women perceive themselves by igniting the confidence to look and feel attractive everyday. And in that fabulous journey, the most beautiful and iconic stars of the country have endorsed the brand.

OUR LUX STAR STUDDED LEGACY

Brand Ambassadors

Be inspired by stories from our LUX® brand ambassadors.

Image

PERFUMER EXPERTISE

We’ve been working with the world’s best perfumers to create fine fragrance skin treats for you to enjoy. Transform your daily shower into an indulgent one that will make you feel special every day.

NICOLE MANCINI

NICOLE MANCINI

LUX® master perfumer

ANNE-SYLVIE SELEZNEFF

ANNE-SYLVIE SELEZNEFF

LUX® master perfumer

LOC DONG

LOC DONG

LUX® master perfumer

Image
DISCOVERING FUTURE STARS

DISCOVERING FUTURE STARS

Our goal is to inspire women to be the most fabulous version of themselves. Through our iconic platform LUX® Channel i Superstar, we have reached out to ordinary women across the country and empowered them with the confidence to reach for the stars. Through co-creation of owned media content, we further nurture these young talent by helping them reach their potential.